Emphasizing the camera lens
TP-Link TL-IPC44GW
The task was to design a compact binocular camera for the home that could pan and tilt and stand on a table, shelf or be mounted on the wall or ceiling.
TP-LINK felt that mounting two cameras in a classic ball-type camera was not ideal and therefore, they asked us to create a new form factor for a binocular PTZ camera.
We wanted to create a product with a balance between an industrial and an emotional look. To make a rational product which a user could connect to.
Inspired by one of the first robot movie stars Johnny 5 from the movie Short Circuit, the result is a camera that looks like a small robot with its’ face clearly indicating in which direction the camera points at. The design bring personality to the camera, not by being cute but with rationality and logic.